analisis lingkungan eksternal mencakup pemahaman berbagai faktor di luar perusahaan yang mengarah pada munculnya kesempatan bisnis / bahkan ancaman bagi perusahaan
external environment analysis includes understanding the various factors outside of the company that led to the rise of business opportunity/threat even for the company
External environmental analysis includes understanding the various factors beyond the company which led to the emergence of business opportunities / threats even for companies