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Research is a causal peneilitian, research aiming to analyze the relationships between one variable with another variable or variables affect how a variable lainnya.Metode used to menganilis linkages between variables in this research is by using SEM (stuctural Equation Modeling). SEM methods are used to measure the relationship between independent and dependent construct, as well as measurement models which measure the relationship (loading value) between the indicator variable constructs (latent variables) in a model of the development of knowledge management structures of traditional retail. In this study, measurement analysis and structural model of the model is done by using statistical software LISREL 8.8.
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